PR is the Ultimate Trust Builder: How Well-Crafted PR Creates Credibility and Lasting Relationships a whyPR guide

two hands holding a piece of cardboard with the word trust and the whyPR Guide.

In today’s hyper-connected world, trust isn’t just a nice-to-have—it’s the foundation of every successful brand and relationship. In a market saturated with advertising (and in general) noise and fleeting digital impressions, well-crafted public relations campaign can be an ultimate trust builder. When executed strategically, PR doesn’t just communicate a message; it shapes perceptions, builds credibility, … Continue reading PR is the Ultimate Trust Builder: How Well-Crafted PR Creates Credibility and Lasting Relationships a whyPR guide

How to break up with your boss

One of the college students I work with has the opportunity for a fantastic, paid internship this semester. While great, that means she needs to quit her current part time waitressing job, which she loves and she might want back when her internship ends or at least get a good reference from in the future. … Continue reading How to break up with your boss