Bloggers Need PR Outreach Tactics Too (Guest Post on PRBreakfastClub)

PRBC has talked a lot about blogger outreach from the PR side (see: Pitch Problems and Need Blogger Outreach? A Case Study in How NOT to Do It.) This post is about bloggers reaching out to PR professionals. It shouldn’t come as a surprise that there are unscrupulous content producers in content farms looking to get … Continue reading Bloggers Need PR Outreach Tactics Too (Guest Post on PRBreakfastClub)

A New Way to Pitch (Guest Post on PRBreakfastClub)

“Hi NAME, Hope all is well! Just wanted to touch base with you regarding XYZ. COMPANY will be exhibiting this year AT EVENT and would love for you to stop by the booth to have a little fun, check out the new PRODUCT and discuss what’s going on in the industry. Please let me know … Continue reading A New Way to Pitch (Guest Post on PRBreakfastClub)

Marking Facebook Milestones (Guest Post on PRBreakfastClub)

Do you know the history of your company? Aside from the date it was founded, do you know when the important milestones occurred? If you don’t, use the new Facebook for Timeline feature to find out! You company has a rich history and your clients (fans in Facebook lingo) most likely don’t know about all … Continue reading Marking Facebook Milestones (Guest Post on PRBreakfastClub)

Don’t eat your co-workers food

Seriously. You might think no one is going to eat that Lean Cuisine that's been in the freezer for three months, but the second you eat it, that person will go looking for it. Guaranteed. If this weren't common office behavior, then the site reference above wouldn't exist. The tag line for those awesomely gross … Continue reading Don’t eat your co-workers food

The Staff that Volunteers together

According to VolunteerMatch, the benefits of volunteering for an outside organization as a staff extend beyond the organization the staff spent time with and goes on to benefit the company. "New research shows that companies that help employees volunteer with nonprofit organizations could have a leg up with recruiting Generation Y (18-26 year-old) talent," the … Continue reading The Staff that Volunteers together