Editor’s Note: Here at Dispatches, we are always looking for ways to help our readers do things. For some of our readers, that means helping navigate the working world, for others, it means assisting in the ever challenging question, “what’s for dinner?” For still others, it means figuring out how to balance family life with everything else. In an effort to aid in all of these endeavors, we have collaborated on this article written specifically for our readers.
Whether you want to add a blog to your website or are starting a new business and plan to blog, there are several things to keep in mind as you move forward.
Get your hosting right: One of the first things that you need to select when it comes to creating your blog is where it will live on the internet. There are various options when it comes to selecting hosting for your site; it’s just a case of determining what the right option is for your needs and budget. Your site’s hosting is the foundation of the entire blog, so it must be reliable. This is particularly important if your blog is the main website for your business. If your site goes down, your business goes down. Make sure you research options and read reviews. For example, if you were interested in InMotion Hosting, it would be a good idea to read an InMotion Hosting review. The same is true for other platforms like WordPress and Blogger. (Full disclosure, this blog is a WordPress blog.)
Publish good content: One of the most important factors when it comes to ensuring that your site stands out from the millions of other sites is your content. If you want your blog to be a resource, then you need to ensure that your content is incredible. If the content that you share on your site has a value and gives information, it will help to attract subscribers and encourage sharing.
Use high-quality images: There is nothing that makes a website seem unprofessional like the use of bad quality images. When it comes to selecting photos for using with blog posts, it’s crucial that you use high-quality images. There are both paid and free stock images sites and you should make sure you are not just pulling what you’d like off Google, as that likely violate copyrights.