Keyhole.co is a real-time hashtag tracker for Twitter, Facebook and Instagram. It’s a visual dashboard that tracks keywords, hashtags and URLs. Using Keyhole.co you can measure and amplify conversations around your brand and campaigns. For a reasonable price compared to other tracking services, you can also identify prospective clients and influencers who are talking about … Continue reading Review: Real-time Tracking with Keyhole
Bloggers Need PR Outreach Tactics Too (Guest Post on PRBreakfastClub)
PRBC has talked a lot about blogger outreach from the PR side (see: Pitch Problems and Need Blogger Outreach? A Case Study in How NOT to Do It.) This post is about bloggers reaching out to PR professionals. It shouldn’t come as a surprise that there are unscrupulous content producers in content farms looking to get … Continue reading Bloggers Need PR Outreach Tactics Too (Guest Post on PRBreakfastClub)
A New Way to Pitch (Guest Post on PRBreakfastClub)
“Hi NAME, Hope all is well! Just wanted to touch base with you regarding XYZ. COMPANY will be exhibiting this year AT EVENT and would love for you to stop by the booth to have a little fun, check out the new PRODUCT and discuss what’s going on in the industry. Please let me know … Continue reading A New Way to Pitch (Guest Post on PRBreakfastClub)
Marking Facebook Milestones (Guest Post on PRBreakfastClub)
Do you know the history of your company? Aside from the date it was founded, do you know when the important milestones occurred? If you don’t, use the new Facebook for Timeline feature to find out! You company has a rich history and your clients (fans in Facebook lingo) most likely don’t know about all … Continue reading Marking Facebook Milestones (Guest Post on PRBreakfastClub)
Answering the Why Are You Leaving Questions
As word spreads around the office, there are going to be the inevitable questions. I suggest being positive and honest, again without being cruel. The most common questions I’ve encountered recently are: Why are you leaving? Where are you going? When is your last day? Why didn’t you tell me you were looking elsewhere? … Continue reading Answering the Why Are You Leaving Questions