This cliché sees to throw people for a loop. The right phrase is, "I couldn't care less." Because if you "could care less," you are caring some. Still want more proof? From the The American Heritage Dictionary of Idioms, "This expression originated about 1940 in Britain and for a time invariably used couldn’t. About 1960 … Continue reading Could Care Less vs. Couldn’t Care Less: A Grammar Lesson
Faze vs. Phase: A Grammar Lesson
Today's grammar lesson comes from Steve Woodruff, President of Impactiviti. He had a tweet a few weeks ago that made me laugh at first and then cringe a little as I started noticing it in various places and different contexts. Woodruff's tweet was, "btw, nothing will 'phase' you unless you are on a Star Trek … Continue reading Faze vs. Phase: A Grammar Lesson
Affect vs. Effect: A Grammar Lesson
Just when I think I've got this one down, something trips me up. Affect is something that happens. My favorite grammarian, Grammar Girl lists affect as a verb and is means to influence. Effect is a result and a noun. One is a noun, the other is a verb. With that, I shouldn't be able … Continue reading Affect vs. Effect: A Grammar Lesson
Define Value on Twitter
I'm skipping a grammar post this week to add my thoughts to a post Jason Mollica had last week. His post, Value to your community came from a past Twitter conversation he, Rachel Lawley and I had. My comment was that the litmus test that I use when deciding when to follow a PR pro, … Continue reading Define Value on Twitter
Some Time Vs. Sometime: Another Grammar Lesson
I find this fairly straight forward, yet I still trip up on it occasionally. Sometime means eventually, an eventual future. Example: I will get to New York sometime next year. If you can substitute eventually and the sentence still makes sense, use sometime. Some time means an unspecified amount of time. Example: I spent … Continue reading Some Time Vs. Sometime: Another Grammar Lesson